December 26, 2018

A Gathering Of Talent: The 2016 Dallas Communications Symposium

Researchers, designers, industrial practitioners, and artists filled the halls for the 2016 Dallas Communications Symposium. The goal of the three-day symposium was to gather different talents to discuss modern art in visual communication applications and designs. Over the years, outcomes of forums like these have been positive, producing interesting papers from the various discussions done throughout the days.


To get a clearer meaning and a better understanding of visual communication, we will enlighten you on its definition, relevance, and how to improve your visual communication skills.

What Is Visual Communication And Why Is It Relevant?

Visual communication skills describe an individual’s ability to communicate by using signals received through the eyes. It is any non-verbal type of communication that utilizes the eyes, which is why it is called visual communication.

Skills in this area require the need for visual aids that are read or presented so that one’s theories and other information are relayed. For example, maps, books posters, graphs, designs, and charts are different types of visual aids. Other examples include body language, eye contact, and facial expressions. Thus, it is not a surprise why visual communication is continually becoming a relevant part of our personal and professional lives. Here’s a list of some reasons why the field is critical in our daily living.

  • It helps perk the interest of an audience or listeners and retain the details that were conveyed to them.
  • A combination of verbal and non-verbal communication makes for a very effective way of imparting and retaining knowledge to others.

How Can You Improve Your Visual Communication Skills?

One of the key elements that would help enhance your skills in non-verbal communication is to always find ways to be inspired. You don’t really need to be a very seasoned designer to come up with unique designs. It just takes inspiration and a creative mind.


To produce your target emotional response from the audience, you must provide a balance between great typography and a colorful appearance of your visual aids. It would be obvious if one overdoes it, so studying colors and being creative with them is a good plus.



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